It appears to me that, like it or not, pellet grills are the next wave - like gas grills were in the late seventies/early eighties. When Rich is seeing pellets in grocery stores and Walmart is moving out charcoal to make room for them, it sure seems like this wave is starting to gain serious momentum. Not to say there aren’t issues or downsides.
I think when Weber hits the market we will see some competitors getting thinned out, although just like for gas and charcoal grills there will always be a market for a low cost alternative. With electronics and moving parts, though, I would be cautious.