Newspapers and oiled paper produce ashes that I don't want in my grill. I don't like the cost of the cubes. I've found something works much better for me.
I have an empty tuna can that I put a couple of jiggers of rubbing alcohol in and light with a butane torch lighter. I place my chimney over it and wait 5-10 minutes and have a chimney of red hot ashed over coals. If the chimney is lipping full, it might take a little longer. I haven't timed how long the alcohol burns, but the fact that it burns longer than paper means the coals get a better, hotter jump start. It's the cheapest, most effective lighting method I've found. There is no odor or taste of petrochemicals like lighter fluid has. By using the chimney, only a small amount of alcohol is needed.
Try it and let me know what you think.