Mark Schnell
TVWBB Member
I asked a question about color selection on charcoal grills on the Weber Facebook page. Here's the answer I got back from a representative:
Me: I love my Weber grills. I have two charcoal and one gas. Why don't we get all the cool charcoal grill colors in the US that they have in the rest of the world?
Weber Grills Hi Mark:
As a global manufacturer, our goal is to make the best possible product for the markets we serve. As a result, our grills and color options are customized to match regional preferences and trends.
Me: Thanks for answering. I know the goal of every business is to make a profit. I also know you are a major corporation that does all the market research. I'm just surprised that your findings are that Americans don't want the color choices the rest of the world gets. Of course, this doesn't change how much I love Weber grills, just would be cool though.
Me: I love my Weber grills. I have two charcoal and one gas. Why don't we get all the cool charcoal grill colors in the US that they have in the rest of the world?
Weber Grills Hi Mark:
As a global manufacturer, our goal is to make the best possible product for the markets we serve. As a result, our grills and color options are customized to match regional preferences and trends.
Me: Thanks for answering. I know the goal of every business is to make a profit. I also know you are a major corporation that does all the market research. I'm just surprised that your findings are that Americans don't want the color choices the rest of the world gets. Of course, this doesn't change how much I love Weber grills, just would be cool though.