As any savvy business executive knows often times companies will use a product as a loss leader e.g., spend $100 and get a free turkey or a turkey for .38 per lb. They make an exceptional buy on turkeys and draw you in purchasing their higher margin items (excluding liquor) to get your .38 per lb turkey. No direct reflection of the quality of the turkey you're receiving, really more of a reflection on their negotiation or buying power. Looks like you got a pretty good deal on a turkey.What is it made of? Soya paste? 38 cents a pound is insane. LOL http://www.namimoonfarms.com/news/the-price-of-a-turkey/