Basically with Weber they have a "Minimum Advertised Price" or "MAP". So for a dealer to advertise a price it must be the MAP price or above that. As far as in house pricing goes, a dealer is free to price the products at whatever price they want. So while these grills are on clearance, it does not violate the MAP policy because they aren't advertising them anywhere. As far as who loses out, it is definitely the dealer. Weber keeps their pricing the same for basically the duration of the model. Even when they lower the MAP price of a grill, as was the case last year with the Spirit's and in 2016 with the Genesis, they still charge the dealers the same price.