brining works very well with chicken and it is difficult to get the meat to salty.
to address the comment a few posts up, brining works by denaturing proteins AND osmosis. when you surround a piece of meat with salt-water, you cause the semipermeable cell membranes in the meat to pass solution back and forth until the two areas (outside the cells and inside) are of a similar concentration. during that process, the salt can denature proteins.
this would lead one to the conclusion that you actually remove water from the meat and replace it with salt. surely, this would simply make the meat saltier and drier, not moister.
the conflict is that the semipermeable membrane of the cells in the meat will not allow denatured proteins (among other things) to pass through them (SEMI-permeable). osmotic pressure, then, allows more water into the cell to compensate for the imbalance, which addresses the issue of why brined meat is moister.
in other words, the cells draw and hold more water due to this osmotic pressure than they did originally because of the action of the brine on proteins and triggering of osmotic action. a "dry-brine" is infeasible for the whole piece of meat, but it makes sense that on a large cut of meat the water would be drawn towards the surface which, given proper resting, might redistribute throughout in a different method than had you done nothing (plus, worst case, some proteins have been denatured). but, it's important to remember that the total water within a piece of meat cannot increase with a dry-brine.to me, that's sort of like rubbing ginger on the outside of a piece of meat and then squirting lemon juice on it.
don't forget that a marinade is usually made up of an acid to denature proteins in the connective tissue, an oil to moisten and carry flavor, and other flavorings. without a mechanism for permeating deeply enough, on a large piece of meat a salt-coating would have a fairly muted effect.